Wednesday, May 6, 2020

The Lord of the Rings Argumentative Essay Example For Students

The Lord of the Rings Argumentative Essay The makers of the Lord of the Rings use many other aspects of film making to create the same contrast. One of these aspects is music and sound effects. During the film there are many different types of music and sound effects. At the peaceful areas there is quiet slow music as if it were in the distance. There is also sounds of the wind, childrens laughter, birds chirping etc. This again gives the effect of a peaceful place that can do no harm. In the parts of the film where evil is present, there is much louder and more powerful music. This is often accompanied by screams and loud banging in the background. When the first tower/castle shot we see comes you can hear all of this. This is a sensational effect and is a brilliant example of how the contrast between evil and good is shown. Also used in the film to create certain effects is lighting. Using light is a very good effect to show different places in film. For example, in places where evil may be present it is incredibly dark. The sky is always dark (often night-time) and the building are even darker. There is just enough light to see the right details. This often creates a shadow-like effect. An example of this would be when we first see the sight of evil in the film. There is loud banging, screams, panning and low angle camera views as well as limited light and fire. Quite often in the film, where evil is present, the only source of light is fire. Fire can also be associated with hell which can add to the effect of evilness. This is a very good effect and shows the contrast between good and evil very well. This is because in the film where we are seeing good, there is sunlight and flowers and grass make the place seem brighter too. Characters body language and their facial expressions are a very good effect in the Lord of the Rings. Body language in the film is used to show tiredness, exhaustion, sadness, anger, etc. Body language shows a small portion of the contrast between good and evil. Some of the evil characters almost always look as if they are full of energy and up for a fight. The good characters often look exhausted. Facial expressions are one of the most important aspects of film and not just this particular film, any film. Facial expressions can do so much. They can show whether a person is worried, scared, happy, bored, aggravated, sympathetic, to name just a few. Sometimes facial expressions are used instead of speech because they show so much. During the film most, if not all, facial expressions are shown using close-up, extreme close-up and double camera shots. As shown in the picture below, it shows that Gandalf is clearly worried. Also note that he is in a dark place as he realises they is in grave danger. The Lord of the Rings also has a range of dialogue that adds to the contrast of good and evil. During the film time there are many types of language used. For the parts of the film where good are involved, speech is in a medium pitch and often a medium volume. It is not spoken in a threatening or negative way either. In the times of action/panic/when evil threatens the dialogue is often loud, low pitched, negatively spoken and often rushed. As for when it is an all evil part of the film, the dialogue is very low pitched but the volume varies although there is loud banging, crashes and screaming in the background of those scenes.

Friday, May 1, 2020

Advertising through Social Media Application-Samples for Students

Question: Discuss about the Role of Social Media in the Promotion of John Smedley's Orchid Women Wear. Answer: Introduction Social media communication has been emerging rapidly in the recent years. However, maximum businesses use the social media as their communication tool to cover a large number of customers (Holt 2016).Social media communication refers to the communication process that is exhibited through the use of digital tool. As commented by Ramanathanet al. (2017), social media communication is a modern business process, which can be done by using electronic media. However, for business organizations, it is crucial to incorporate the modern technology in their communication system to enhance the customer service. Hence, application of the social media gives the opportunity to the business owners to promote their brand as well and their products by using the digital media, which is an example of modern technology. This study deals with the promotion of Orchid women wear, which is a popular brand of John Smedley. This organization sells over 30 countries in the world. This is a UK based knitting fa shion company and established in 1784. This brand has 200 stores all over the world and their sales revenue generation is high. Therefore, the role of the social media in the branding of John Smedley will be discussed in this study. A critical discussion will be conducted in this study based on the application of social media in branding. Company background John Smedley is a UK based fashion organization that offers various types of womens wear. However, woolen clothes, cotton wear and various types of fashionable clothing items are the major products of this organization. John Smedley is popular for the knitwear products. One of their popular products is Orchid women fashion wear. This organization is a global operator and has business throughout the world. This organization is considered as one of the leading companies for their fine gauge knitwear products. In the recent years changing demand of the customers is the major challenge of the global fashion market. However, it is often difficult for the fashion organizations to cope up with the changing need of the consumers as a result, there is a huge competition among the fashion companies to make something unique or innovative product. Orchid women wear is a renowned brand of John Smedley among their various women wears (Johnsmedley.com 2018). This is a knitwear product and made up o f wool. This is very much comfortable for the women in any weather. Thus, this brand is popular among the women who prefer to use John Smedley products. Issue identification Traditional communication or advertising process in the business promotion needs a proper budget and a specific market (Bremset al. 2017). TV, direct mail, newspaper, and radio are the traditional communication channels that are used in the business. The traditional communication channels are more expensive in comparison to the social media communication as traditional communication needs more workforce while social media needs less workforce and it depends on the technology. In the recent years, John Smedley has faced issuesdue to the using of traditional marketing communication. Traditional communication channels need a particular target audience as a result, it is difficult for the organization to select the target audience. On the other hand, they are not able to cover a huge range of consumers through this traditional communication process. In the year 2014 their sale was increased by 14% from the previous year and the revenue generation was 17.2. In the year 2015 their customer number is increased by 10% from the previous year, which ensures their growth in the global market (Johnsmedley.com. 2018). However, traditional communication process has a specific target market but social media does not need any specific target market as it covers a large range of customers from different geographical regions (Kedzior et al. 2016). Hence, by the application of social media, John Smedley can promote their Orchid women wear in a huge range of customer domain easily. There is no need to expand the high budget to implement this communication process.Traditional media includes personal selling, pamphlets and leaflet distribution that needs more workforces. This enhances the cost of the product promotion (Nyangwe and Buhalis 2018).However, application of the social media in the promotion of the business will be an effective approach for such organization as it will help them to cover a large number of people from different geographical regions. Role of social media in branding in the context of Johh Smedley Clothing products among the other products of the fashion industry run fast. However, consumers especially the women have a strong addiction towards the clothing products. They prefer the variety of products, which are comfortable to wear (Kedzioret al. 2016). Hence, the traditional marketing or communication is not as effective as the social media communication in promoting a brand as the traditional marketing process is not attractive like the social media. Through the social media women can see a variety of products and they do not need to go outside. In order to improve the brand image of an organization promotion through social media is an effective approach for the organization. In the context of John Smedley, they want to improve the brand image of Orchid women wear through the application of social media. As commented by Nyangweand Buhalis (2018), social media users keep the brand name in their mind, which they saw in their social networking site. This is a big opportunity fo r John Smedley to improve and promote their brand Orchid women wear. One of the major positive outcomes of social media application in branding is communication with the business goal (Deckers and Lacy 2017). However, in the context of John Smedley use of social media will help them to deliver their business objective regarding their brand Orchid women wear to the consumer domain by providing a detailed product as well as brand information. John Smedley can give the benefits of the products through the websites and it will be shared via social media like facebook, instagram etc. Cover a large number of consumers for a particular brand In the recent years, people are more technology oriented as they use the technological device rapidly to make their life fast. They have limited time to watch television, magazine and another traditional advertising process (Dinnie 2015). Therefore, maximum people spend a lot of time on the social media website as they get refreshment and also gather new knowledge regarding any product or service via social media. People have a great attraction towards the social media and they search new fashion products and brand through it (Dinnie 2015). As a result, advertisement through the social media such as Facebook, Twitter and Instagram will be effective for John Smedley to promote their brand Orchid women wear. This will give a great opportunity to John Smedley to promote their new product in a large consumer domain by using the social media in brand promotion. Get customer reviews regarding a brand Social media makes a unique platform for John Smedley for their new brand and they will be able to get customer feedbacks via such sites. Such customer review is a good process for an organization to understand their brand position in the market (Habibiet al. 2016).Changing needs of the consumers is a big problem for the fashion market and they do not understand the exact demand of the consumers. However, by checking the customer review regarding a product on social media sites the organization will able to understand the type of the products that the current market prefers. Enhance the information sharing regarding the brand Social media is an effective way for the business as it allows the consumers to research discover and share the information about a brand (Dinnie 2015). Application of the social media in the branding of John Smedley will bring a scope for their new brand Orchid women wear to reach in a large domain of the consumers. Social media advertisement will help the consumers to attach with the organization by sharing their feedbacks. This also improves the customer engagement in an organization. Good consumer rating will improve the brand image in the competitive market. Therefore, social media will help John Smedley to share content of the product information quickly in the context of Orchid women wear. As a result, the consumers can easily access the product details as well as the brand details, which enhance the branding process of such organization. Critical discussion of the impact of social media advertising on the brad image of John Smedley Today the application of the social media is an integral part of the daily life. People from different parts and the entire world can be connected through the social media. In the context of business as well as the fashion industry social media plays an important role to promote a brand and to improve the brand image (Habibi et al. 2016). It is important for John Smedley to improve their brand image by suing the social media application. They can influence the public opinion regarding their new brand Orchid women to wear. As commented by Dinnie(2015), social media is the best platform to communicate with the people and people also share their opinion regarding any product or brand. As criticized by Kohliet al. (2015), is the business industry does not train their employees properly to use social media for business purpose then they fail to communicate their brand vision. This can lead John Smedley to an inconsistent as a result; their brand image can be affected. However, John Smedle y can represent their brand image through the social media application in the context of their Orchid women wear. On the other hand, misrepresentation of the offered service or products and their features can hamper the brand image of such particular brand. Social media creates customers interest towards a product or a brand (Chahaland Rani 2016). In the context of John Smedley, advertisement or the promotion of Orchid women wear through social media enables them to deliver their messages to the public domain quickly. As a result, the audience starts to get information about the particular brand. Then they talk about the brand and pay their attention to it. Shopping in recent times is popular in the social media platforms. For example, Twitter and Facebook are two of the major social media platforms, which contribute more to improving the promotion of a brand and the enhancement of its image. For John Smedley, if they promote or advertise their products through such social media then audience get information about their Orchid women wears. This will make their brand popular and to improve its image in the consumer domain. Besides the positive aspects of social media advertisement there are some negative aspects. As argued by Kohli et al . (2015), advertisement via social media often affected due to the overflowing newsfeed. In the Facebook often people skip the messages or advertisement of a brand due to the overflow of the newsfeeds. This may affect the brand promotion in the context of John Smedley. Therefore, it is important for the organization to give a regular update of their product or brand on the social media. If the gap occurs in this process then it will be difficult for John Smedley to promote their brand Orchid women wear through social networking sites. On the other hand positive outcomes of social media highlights that social media especially the Facebook increase the customer engagement (Habibiet al. 2016). However, if John Smedley creates a page on facebook regarding their Orchid women wears with more details then it can reach easily to the consumer domain. Therefore, the consumers can give their feedbacks on this Facebook page regarding this particular brand. For John Smedley, they want to promote Orchid women wear via social media. Hence, it has been found that women discuss more about the fashion over social media like Facebook. Therefore, they refer to their friends the fashion brand that they have used. This will give John Smedley a good opportunity to improve the brand image as well promotion of Orchid women wear via social media advertisement. Conclusion The above piece of the study reveals the social media application in branding in the context of John Smedley. However, this fashion organization is going to promote their new brand Orchid women wear through the social media advertisement. However, the major problem of current fashion market is the changing demand of the consumers. Hence, the application of the social media will help John Smedley to gather the customer feedbacks and develop innovative product as per the needs of the current market. It has been found that social media communication to market a product is very popular in the recent years. People, specially he women search new brand over the social media. One of the major drawbacks of the social media application is the inappropriate presentation of the brand information. Despite these challenges, social media communication is an essential element of the modern business. References Brems, C., Temmerman, M., Graham, T. and Broersma, M., 2017. Personal Branding on Twitter: How employed and freelance journalists stage themselves on social media.Digital Journalism,5(4), pp.443-459. Chahal, H. and Rani, A., 2017. How trust moderates social media engagement and brand equity.Journal of Research in Interactive Marketing,11(3), pp.312-335. Deckers, E. and Lacy, K., 2017.Branding yourself: How to use social media to invent or reinvent yourself. Que Publishing. Dinnie, K., 2015.Nation branding: Concepts, issues, practice. Routledge. Habibi, M.R., Laroche, M. and Richard, M.O., 2016. Testing an extended model of consumer behavior in the context of social media-based brand communities.Computers in Human Behavior,62, pp.292-302. Holt, D., 2016. Branding in the age of social media.Harvard business review,94(3), p.13. Johnsmedley.com. 2018.John Smedley. [online] Available at: https://www.johnsmedley.com/uk/about-us [Accessed 13 Feb. 2018]. Kedzior, R., Allen, D.E. and Schroeder, J., 2016. The selfie phenomenonconsumer identities in the social media marketplace. European Journal of Marketing, 50(9/10), pp.1767-1772. Kohli, C., Suri, R. and Kapoor, A., 2015. Will social media kill branding?.Business Horizons,58(1), pp.35-44. Nyangwe, S. and Buhalis, D., 2018. Branding Transformation Through Social Media and Co-creation: Lessons from Marriott International. InInformation and Communication Technologies in Tourism 2018(pp. 257-269). Springer, Cham. Ramanathan, U., Subramanian, N. and Parrott, G., 2017. Role of social media in retail network operations and marketing to enhance customer satisfaction.International Journal of Operations Production Management,37(1), pp.105-123.

Friday, April 10, 2020

How to Write a Sample Introduction to Essay - Part 2

How to Write a Sample Introduction to Essay - Part 2When you want to practice writing a sample introduction to the essay, the best way to do this is to do it with someone else. It is possible to find a lot of information online on how to write sample essays. However, it is not as easy as it seems to be. The first thing that you need to do is find someone who is good in writing samples.Before going out and asking for help, you need to make sure that you have done the research on the websites that provide samples. You also need to make sure that they give you enough information that is helpful to you. You also need to ask about their cost. You do not want to have to pay for writing samples when there are free ones available. To be able to compare them, it would be beneficial if you get a sample for free.This may seem like a good idea because there is no cost involved and you get free information. However, there is a problem. You may just be able to read through the text to see what it is going to be and will not know exactly what you are doing and how you are going to write it. It is always better to have an expert or someone who has been writing samples for years to guide you.If you do not have access to an excellent source of samples, you may choose to work with a grammar book or manual. These can be a great source of advice. They will have all of the proper steps to follow when writing an essay.It is possible to teach yourself how to write an essay. Many people try to learn how to do it by making their own projects and working with their students. Many of these projects are designed to teach students how to write. There are many different ways to approach this project. You can use a paid lesson plan or do it on your own.Going back to the fact that you will be using another person's sample, make sure that you are going to learn the basics. You are not going to learn how to create an argument that is flawless. You are only going to learn what to do and what not to do. This is important.After you have learned the basics of creating quality samples, you should also make sure that you understand the importance of the person who is offering them. There is a reason that they are giving these to you. They want to earn money and that is why they are willing to pay. You should get as much information as you can about the source.

Saturday, March 21, 2020

William Graham Sumner Social Darwinism Essay Example For Students

William Graham Sumner Social Darwinism Essay Social DarwinismSocial Darwinism was a late nineteenth-century social theory that was based on the theories of evolution of scientist Charles Darwin. The ideas and behind Social Darwinism came directly from his theories of evolution and, survival of the fittest. The theory was used to explain how the economic growth of America was coming along. This theory also said that economies grew and operated like ecosystems and weeded out the weak and allowed the strong to flourish. The ideas of Social Darwinism were used to explain how the United States economy was so competitive and to justify the elimination of so many less ambitious industries. This was also a way to be able to increase the economys personalization to the consumer and to be able to offer competitive prices and cheaper and better products. The idea of Social Darwinism changed how the people thought of the economy by making it a battlefield instead of a playground. We will write a custom essay on William Graham Sumner Social Darwinism specifically for you for only $16.38 $13.9/page Order now The way that social Darwinism has changed the views and realities of the economy has allowed it to be able to advance and provide a good, competitive place for people to make money and offer their goods and services. Also, the ideas of Social Darwinism still are around today, especially in the dot-com world. The idea of only the strongest survive, is still a relevant analysis of how todays economy works. The way that the larger, better-funded companies are eliminating the smaller more personalized businesses is the basis behind the Social Darwin theory. In conclusion, the ideas of Social Darwinism were an analysis of how the economy of America works. It summarized how people needed to be stronger, faster and smarter than the competition. Also, it justified the elimination of many weaker industries to make room for the corporate companies to run the economy. Social Darwinism affected the growth of the economy by making everything more competitive and allowing people to want to eliminate their competition, not accommodate them. History Essays

Thursday, March 5, 2020

Sentence Type Basics for English Learners

Sentence Type Basics for English Learners There are four sentence types in English: Declarative, Imperative, Interrogative and Exclamatory.   Declarative: Tomll come to the meeting tomorrow.  Imperative: Turn to page 232 in your science book.Interrogative: Where do you live?Exclamatory: Thats awesome! Declarative A declarative sentence declares or states a fact, arrangement or opinion. Declarative sentences can be either positive or negative. A declarative sentence  ends with a period (.). Ill meet you at the train station.The sun rises in the East.He doesnt get up early. Imperative The imperative form instructs (or sometimes requests). The imperative takes no subject as you is the implied subject. The imperative form ends with either a period (.) or an exclamation point (!). Open the door.Finish your homeworkPick up that mess. Interrogative The interrogative asks a question. In the interrogative form, the auxiliary verb precedes the subject which is then followed by the main verb (i.e., Are you coming ....?). The interrogative form ends with a question mark (?). How long have you lived in France?When does the bus leave?Do you enjoy listening to classical music? Exclamatory The exclamatory form emphasizes a statement (either declarative or imperative) with an exclamation point (!). Hurry up!That sounds fantastic!I cant believe you said that! Sentence Structures Writing in English begins with the sentence. Sentences are then combined into paragraphs. Finally, paragraphs are used to write longer structures such as essays,  business reports, etc.   The first sentence structure is the most common: Simple Sentences Simple sentences contain no conjunction (i.e., and, but, or, etc.). Frank ate his dinner quickly.Peter and Sue visited the museum last Saturday.Are you coming to the party? Compound Sentences Compound sentences contain two statements that are connected by a conjunction (i.e., and, but, or, etc.). Practice writing compound sentences with this compound sentence  writing exercise. I wanted to come, but it was late.The company had an excellent year, so they gave everyone a bonus.I went shopping, and my wife went to her classes. Complex Sentences Complex sentences contain a dependent clause and at least one independent clause. The two clauses are connected by a subordinator (i.e, which, who, although, despite, if, since, etc.). My daughter, who was late for class, arrived shortly after the bell rang.Thats the man who bought our houseAlthough it was difficult, the class passed the test with excellent marks. Compound - Complex Sentences Compound - complex sentences contain at least one dependent clause and more than one independent clause. The clauses are connected by both conjunctions (i.e., but, so, and, etc.) and subordinators (i.e., who, because, although, etc.) John, who briefly visited last month, won the prize, and he took a short vacation.Jack forgot his friends birthday, so he sent him a card when he finally remembered.The report which Tom compiled was presented to the board, but it was rejected because it was too complex.

Tuesday, February 18, 2020

Privacy and the Enactment of Confidentiality Case Study

Privacy and the Enactment of Confidentiality - Case Study Example This research focuses on specific issues relative to these concerns. In conclusion it gives validation as to why everyone should be allowed to have a right to privacy regardless of what their status in society is. The basis for this is the fact that it is the only logical resolution to keep there from being so many disagreements between news reporters and high celebrities, as well as the basics such as medical doctors and their patients' right to privacy, etc. In whole the final conclusion is the right to privacy should be incorporated to include every facet of life that a person wants kept private as long as it isn't stepping over any legal boundaries. For many decades the citizens in England have assumed that they have an impartial right to complete privacy to their private life. Unfortunately this ideal has seemingly been having serious complications since 2002 when one initial case appeared to provoke controversy into this concept. The case Campbell v. Mirror Group Newspapers changed everyone's position in England on exactly what type of rights to privacy they really are endowed with (Lamont 2004). In this case it was found initially that the Court of Appeals ruled in favor of the Newspaper in allowing them the ability to report the actions of Campbell but later Campbell continued her arguments that this form of invasion of privacy was against her right to confidentiality and invaded her personal life to the extent that to much information was given to the general public about her comings and goings and personal actions (Lamont 2004).Because Naomi Campbell won out in the long run, the idea for freedom of expression in the newsp apers and other public news source outlets has been quelled and questioned to whether it will be allowed in the future within regard to the extreme way it was conceptualized on in this high profile case. It was the protection of the law situated around Confidentiality that ensured Campbell had the upper hand over MGN, even though initially it seemed she was going to lose her case. In many ways this case helped in guaranteeing that other people would not be up against this same form of invasion into their private life (Lamont 2004). This form of law is not new in England because historically it can be documented where the law of Confidentiality initially stemmed from. There use to be a law against eavesdropping and the reason it existed was in fact to protect people against false accusations and rumors, the same as the law of Confidentiality is meant to do. Many of these laws have not had to be implemented or used until recently and many people claim this is due to the adversity that the Paparazzi are causing. If they would only accept that there is only so far that they should go when publicizing information about people then there would not be the problem that is in existence today.Now the Human Rights Act of 1998 also is a form of law that protects the individual privacy rights of citizens. Again, it is not something that would have to be emphasized if the media would simply quell their obnoxious style in gaining information about people, especially high celebrities. Of course Naomi Campbell's rights to keep her recovery treatment in a personal context makes ample sense since no one would want that broadcasted, and logically it really has no

Monday, February 3, 2020

Frankenstein Essay Example | Topics and Well Written Essays - 750 words - 7

Frankenstein - Essay Example The description is vague simply because Victor does not want to people to know the where about of the creature due to fear of humanitarian principals that’s why he fears the destructive nature of the creature even though he feels sympathy for the creature. Henry and victor in the book are friends who come together to pursue their dream in creating life. Although they contrast exist among them Victor his more of the old school and the genius behind creating life while Henry s still young and more concerned with real life situation. Justine was implicated in the murder of William by the creature after implanting locket from William’s throat into the pocket of Justine while she slept. Justine confesses swearing die before Elizabeth. The creature is supernatural horror straight from our nightmares. He is massive, powerful, and extremely intelligent. He can survive harsh weather especially cold, can watch people without them suspecting, and even puts the locket in Justines pocket while she is distracted. This is completely different from our modern view of Frankensteins creature who is a lumbering, groaning idiot. Victor believes he will be killed on his wedding night. We, the reader, never believe he is the one who will be killed. This is a use of dramatic irony, where the character is not aware of something the audience